Michael Piddock
  • A Simple Way to Start Thinking About Return On Investment at Your Events Before I started Glisser I spent 12 years running marketing teams. And in that time I saw the perception of marketing change from colouring pencils and parties, to being digitised and data-driven. No longer sales-support, but a strategic function at the heart of the world’s best companies. It just so happens that events, conferences and […] No responses October 25, 2016
  • Taming the Elephant: Revolutionising the Events Industry The start-up life is all about innovating, releasing products to market quickly, and then iterating based upon customer feedback. In event-tech, things are a little more complicated because our industry is very much ‘live’ – if the technology doesn’t just work, it rarely gets a second chance. No wonder PowerPoint has stayed Number 1 for […] No responses October 13, 2016
  • How to Use One of the Hottest Apps Right Now to Make Your PowerPoint Presentations Less Cringeworthy One of the most time-consuming parts of creating an effective and impactful PowerPoint presentation is sourcing visuals. You know the feeling, you’ve slaved over the key messages and a Hollywood-perfect story arc, only for Google image search to bring up terrible clichés, shockingly naff stock photography and graphical devices that should have been left in […] No responses August 26, 2016
  • Why the Event Industry should be proud of its tech progress March saw the launch of Scott Brinkler’s excellent and now widely anticipated “Marketing Technology Landscape Supergraphic”, detailing the now gargantuan plethora of MarTech companies that have emerged to better equip marketers in today’s very digital world. First, as an aficionado of both logo design and enormous lists, I was excited to see the latest graphic. […] One response May 30, 2016
  • 5 Vital Steps for Audience Participation Success I’ve just returned from IMEX – the events industry’s flagship conference – where I presented a campfire session on behalf of the Meetings Design Institute. We were discussing how to successfully implement audience participation, with a particular focus on corporate events. Below are the 5 steps I shared with the audience: 1. Get your first speaker on-board […] No responses April 27, 2016
  • Technology for internal communications When most people think of business events, they think of the huge mega-conferences like SXSW, or industry expos like MIPIM, CEBIT or Mobile World Congress. With monstrous budgets and high profile press coverage, a lot of event technology and other service providers gravitate toward them. Yet the reality is that most business events are far […] No responses March 15, 2016
  • Glisser Slides into Microsoft Accelerator and Adds Former Lumi Innovator to Team Glisser, the SaaS platform that makes presentations interactive and gathers data at live events, today announces that it’s been selected for the latest Microsoft London Accelerator cohort. Glisser’s team of six people, based in London, will join nine other companies for the three-month programme, designed to provide access to expert mentors and technical guidance under […] No responses March 1, 2016
  • Ten Top Tips for Glisser Presenters When using Glisser’s presentation software, whether you’re taking advantage of the audience Q&A, the live slide sharing or the live polling, make sure you read these tips to ensure nothing stops you from delivering a great presentation that can easily engage audiences. 1 Presenter connectivity It’s best that the laptop you are presenting from has […] No responses February 26, 2016
  • Glisser: For Presenters At your event, if you’re using Glisser you can allow your audience to follow your slides live via their smartphonesor tablets. You can also use our presentation software to increase audience interaction,engage audiences, use live polling, or increase social media activity around your interactive presentation. This is a short guide to let you know what […] No responses February 25, 2016
  • The Important WiFi Questions to Ask a Venue for your Events Glisser has been designed to be effective over regular Wi-Fi, 4G and 3G networks,but it is vital to ensure where possible every effort has been made to accommodate visitor numbers, to ensure a perfect audience experience. This blog provides a basic checklist for venues and Wi-Fi providers to help you, as the event planner, and […] No responses February 25, 2016