- How to Instantly Improve Your Event Marketing Metrics? The event industry is booming; it generates £20.6 billion GVA in the UK alone. But why are we all turning to events and what should we get out of them? Events have long been used to make a splash – to set your brand apart from the rest and to gain more custom. The only […]
- Taming the Elephant: Revolutionising the Events Industry The start-up life is all about innovating, releasing products to market quickly, and then iterating based upon customer feedback. In event-tech, things are a little more complicated because our industry is very much ‘live’ – if the technology doesn’t just work, it rarely gets a second chance. No wonder PowerPoint has stayed Number 1 for […]
- A great day for Glisser at the Event Organisers Summit What a great start to the week for everyone at Glisser. First we have the amazing news on TechCrunch on Monday morning about the recent funding and the new PowerPoint add-in. Then Rebecca and I attended the Event Organisers Summit and got to mingle with our events industry peers. Over 110+ event professionals, service and tech providers came […]
- Can Snapchat Really Be Used as a Business Tool? Snapchat has shaken up the world: injecting raw, instant uploads into the social media sphere. So why is it not treated with the same respect as other platforms in the corporate world? Snaphappen, an event dedicated to Snapchat was held for the first time on the Thursday 22nd September at the Magic Roundabout (pretty trendy […]
- Need More Friends? We all want more friends. Some find making friends a piece of cake; for others, it is their worst nightmare. For event planners, ensuring networking happens at events is a must to increase attendance. Making this happen is a daunting task … or is it? We explain how the event planner’s job can be made […]
- 5 Mistakes to Avoid When Creating a Presentation Presentations are a reflection of you as a person, and of your business. A poor presentation can be detrimental to future business deals and growth. So why are so many people still producing bad presentations? The idea of presenting is introduced to us at a young age, many of us come across it at school. […]
- The Reversercoaster: Life at a Startup Big Things, Small Packages Reid Hoffman famously described entrepreneurship as jumping off a cliff and building a plane on the way down. As recent graduate with 8 weeks experience at a startup under my belt, there are plenty of people whose planes are far nearer completion than mine. But from what I’ve learned of startup […]
- Go Big or Go Rural Depending on the size and theme of your event, there is the unique possibility to choose out-of-city venues, creating a memorable experience which goes beyond the actual meeting. Diverse conference and event venues from a South African perspective With its first-world infrastructure, balmy climate, breathtaking scenery, world-class hotels and excellent restaurants,South Africa is an ideal location for […]
- Maximising the 3 Points of Event Delegate Engagement Are Your Business Event Attendees Connected and Engaged? Event tech is on the rise. Since the 80s, when the use of integrated sound and visuals was made readily available with tools such as Powerpoint, event technology has come on leaps and bounds. Today, events and seminars can have a slick look and feel on even […]
- 1,000 Keys + 1 Lock = 1 B2B Marketing Success We recently attended the brilliant B2B Marking Summit in London and received an excellent response from attendees using our platform. However, rather than the usual event summary blog we’d rather share the story of our stand’s lock box giveaway and the results we saw. The Idea It’s really very simple, in each delegate bag we included a […]